The Solution

We wasted no time in organising our plan of attack. We implemented a Google Display advertising strategy that targeted relevant audiences across the US. This helped to boost brand awareness, whilst also generating a very steady, successful lead flow. For the UK market, we set up search campaigns focused on driving enquiries for targeted products.

This was where our expertise came in handy. We understand how search terms work and how they differ across geographical locations. With this knowledge, we were able to strategise effectively for both the US and UK markets.